Marketing your library's electronic resources : a how-to-do-it manual for librarians
Resource Information
The work Marketing your library's electronic resources : a how-to-do-it manual for librarians represents a distinct intellectual or artistic creation found in Indiana State Library. This resource is a combination of several types including: Work, Language Material, Books.
The Resource
Marketing your library's electronic resources : a how-to-do-it manual for librarians
Resource Information
The work Marketing your library's electronic resources : a how-to-do-it manual for librarians represents a distinct intellectual or artistic creation found in Indiana State Library. This resource is a combination of several types including: Work, Language Material, Books.
- Label
- Marketing your library's electronic resources : a how-to-do-it manual for librarians
- Title remainder
- a how-to-do-it manual for librarians
- Statement of responsibility
- Marie R. Kennedy & Cheryl LaGuardia
- Language
- eng
- Summary
- Public and academic libraries offering advanced electronic resources while trying to build visibility within the communities they serve often are hard pressed to implement effective communication strategies and marketing programs. This book offers research on and solutions to marketing and promotion of e-resources in an approachable and user-friendly way. Kennedy and LaGuardia guide readers through every step of developing, implementing, and evaluating marketing plans.--from publisher description
- Cataloging source
- DLC
- Dewey number
- 025.2/84
- Illustrations
- illustrations
- Index
- index present
- LC call number
- Z692.C65
- LC item number
- K46 2013
- Literary form
- non fiction
- Nature of contents
- bibliography
- Target audience
- adult
Context
Context of Marketing your library's electronic resources : a how-to-do-it manual for librariansWork of
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.in.gov/resource/PSDXLpohqPc/" typeof="CreativeWork http://bibfra.me/vocab/lite/Work"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.in.gov/resource/PSDXLpohqPc/">Marketing your library's electronic resources : a how-to-do-it manual for librarians</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.in.gov/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.in.gov/">Indiana State Library</a></span></span></span></span></div>
