Coverart for item
The Resource The customer delight principle : exceeding customers' expectations for bottom-line success, Timothy Keiningham and Terry Vavra

The customer delight principle : exceeding customers' expectations for bottom-line success, Timothy Keiningham and Terry Vavra

Label
The customer delight principle : exceeding customers' expectations for bottom-line success
Title
The customer delight principle
Title remainder
exceeding customers' expectations for bottom-line success
Statement of responsibility
Timothy Keiningham and Terry Vavra
Creator
Contributor
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorName
Keiningham, Timothy L
Dewey number
658.8/12
Illustrations
illustrations
Index
index present
LC call number
HF5415.335
LC item number
.K45 2001
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
Vavra, Terry G
http://library.link/vocab/subjectName
  • Consumer satisfaction
  • Success in business
Label
The customer delight principle : exceeding customers' expectations for bottom-line success, Timothy Keiningham and Terry Vavra
Instantiates
Publication
Copyright
Note
"American Marketing Association"
Bibliography note
Includes bibliographical references and (pages 179-186) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
16835542
Dimensions
24 cm
Extent
xiv, 192 pages
Isbn
9780658010040
Lccn
00066217
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
System control number
(OCoLC)ocm45363673
Label
The customer delight principle : exceeding customers' expectations for bottom-line success, Timothy Keiningham and Terry Vavra
Publication
Copyright
Note
"American Marketing Association"
Bibliography note
Includes bibliographical references and (pages 179-186) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
16835542
Dimensions
24 cm
Extent
xiv, 192 pages
Isbn
9780658010040
Lccn
00066217
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
System control number
(OCoLC)ocm45363673

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      39.77004 -86.164015

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