Coverart for item
The Resource Social marketing : strategies for changing public behavior, Philip Kotler, Eduardo L. Roberto

Social marketing : strategies for changing public behavior, Philip Kotler, Eduardo L. Roberto

Label
Social marketing : strategies for changing public behavior
Title
Social marketing
Title remainder
strategies for changing public behavior
Statement of responsibility
Philip Kotler, Eduardo L. Roberto
Creator
Contributor
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorName
Kotler, Philip
Dewey number
658.8
Illustrations
illustrations
Index
index present
LC call number
HF5415.122
LC item number
.K68 1989
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
Roberto, Ned
http://library.link/vocab/subjectName
  • Social marketing
  • Behavior modification
Label
Social marketing : strategies for changing public behavior, Philip Kotler, Eduardo L. Roberto
Instantiates
Publication
Copyright
Bibliography note
Includes bibliographical references (pages 371-389)
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
16716963
Dimensions
25 cm
Extent
xii, 401 pages
Isbn
9780029184615
Lccn
89045735
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
Label
Social marketing : strategies for changing public behavior, Philip Kotler, Eduardo L. Roberto
Publication
Copyright
Bibliography note
Includes bibliographical references (pages 371-389)
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
16716963
Dimensions
25 cm
Extent
xii, 401 pages
Isbn
9780029184615
Lccn
89045735
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations

Library Locations

    • Indiana State LibraryBorrow it
      315 W. Ohio St., Indianapolis, IN, 46202, US
      39.77004 -86.164015

Library Links

Processing Feedback ...