Coverart for item
The Resource Issues in advertising : the economics of persuasion, edited by David G. Tuerck

Issues in advertising : the economics of persuasion, edited by David G. Tuerck

Label
Issues in advertising : the economics of persuasion
Title
Issues in advertising
Title remainder
the economics of persuasion
Statement of responsibility
edited by David G. Tuerck
Contributor
Subject
Genre
Language
eng
Member of
Cataloging source
DLC
Dewey number
338.4/3
Index
no index present
Intended audience
1490
Intended audience source
Lexile
LC call number
HF5827
LC item number
.I83
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
  • Tuerck, David G
  • American Enterprise Institute for Public Policy Research
Series statement
AEI symposia
Series volume
78D]
http://library.link/vocab/subjectName
Advertising
Label
Issues in advertising : the economics of persuasion, edited by David G. Tuerck
Instantiates
Publication
Copyright
Note
Papers presented at a conference sponsored by the American Enterprise Institute and held June 10-11, 1976 in Washington, D.C
Bibliography note
Includes bibliographical references
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
16847928
Dimensions
23 cm.
Extent
284 pages
Isbn
9780844721279
Lccn
78006139
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Label
Issues in advertising : the economics of persuasion, edited by David G. Tuerck
Publication
Copyright
Note
Papers presented at a conference sponsored by the American Enterprise Institute and held June 10-11, 1976 in Washington, D.C
Bibliography note
Includes bibliographical references
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
16847928
Dimensions
23 cm.
Extent
284 pages
Isbn
9780844721279
Lccn
78006139
Media category
unmediated
Media MARC source
rdamedia
Media type code
n

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